Food Waste

Research Proposal Type: Report Challenge topic scenario : Food Waste Australians waste four million tonnes of food each year. The Department of Environment has identified this as a key environmental issue. As a part of developing an integrated strategy, the Department is interested in influencing the behaviour of consumers to prevent avoidable food waste. The Department of Environment has asked you to investigate what factors influence consumer’s level of food wastage. Decision maker: Australian Government Department of Environment Management problem Australian food waste. How to reduce, prevent and influence consumer’s level of food waste Blogs: Literature search on the area ( Australia, QLD) Part A – Research Proposal ( marketing document, keep readers interested) 2000 direction is given as follow. Or refer to the attached guideline up to slid 15. 1. Situation analysis Provide overview of current situation and speaks to the final outcomes the company would like to achieve Convince the client that you understand their situation and outline a plan Introduction Background information about the firm and the situation Signal reader that you have a clearly defined problem that is important and worth pursuing Problem statement Specific info about the problem and demonstrate the first two levels of the question hierarchy Management questions (use exploratory research action oriented, represents decision that manager must take and is the problem prompting the research. Observe symptoms and define research problem – Why is info being sought – Can the question really be answered – Does the info already exist Research questions restate management question, info to answer the research problem. Specific and unambiguous Importance and benefits of the study Clear statement of the importance of the study and the benefits that would be gained if the study were conducted. (specific benefits and possible broader outcomes) Economic benefits New insights Superior effectiveness Quality and innovation Stress importance of the study 2. Literature review Theoretical perspectives authors have used in the past Conceptual definitions of the variables of the interest Support for hypothesis or contradictory evidence Descriptive, explanatory, exploratory studies 3. Reference list 10-20

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