You are required to critically analyze the current strategic position of the organization chosen by your group for the presentation. Your analysis should include: • An evaluation of the external business environment in which your chosen organization ope

You are required to critically analyse the current strategic position of the organisation chosen by your group for the presentation. Your analysis should include: • An evaluation of the external business environment in which your chosen organisation operates • A critical assessment of the strategic resource capability of your chosen organisation • An examination of the extent to which your chosen organisation is in strategic fit with its environment In both tasks you should use relevant theories/paradigms reviewed during the course of the Module MOD001147 as a focus for your analysis. Text that must be used Lynch R (2011) Strategic Management 6th ed. FT Prentice Hall Your group must select a “live” case from business and explore the various strategic issues related to the case. The presentation should include: • An evaluation of the external business environment in which your chosen organisation operates • A critical assessment of the strategic resource capability of your chosen organisation • An examination of the extent to which your chosen organisation is in strategic fit with its environment • A critical appraisal of a range of strategic options available to your chosen company • Specification of your preferred option, with justification Your group’s presentation will last for a maximum of 25 minutes plus 5 minutes for questions. Your group should provide TWO printed copies of the visual aids used plus ONE brief written outline of the role each member of the group played in the preparation & delivery of the presentation. It is essential to demonstrate that each member of the group plays a full and active part in this assignment. Each group will have a maximum 5 members. Specific Assessment Criteria and Marking Rubric Mark Learning Outcome 1. Clarity of purpose and achievement of objectives 10% 3-4 2. Level and depth of analysis 40% 3-4 3. Evaluation of strategic fit 10% 3-4 4. Presentation of strategic choices 30% 3-4 5. Structure and standard of presentation 10% 3-4 TOTAL MARKS 100% 1st slide. Research Method or Process. 2 types of process Phenomenological (qualitative analysis) and 2) Postivitic (quantitate analysis ) 2nd slide. Data triangulation . 3rd slide. Research objectives 4th slide Preseantion objectives 5th slide Source of data. Writer i have chosen 8 slides to be done you can increase the information as you see fit but this is the general lay out We are planing to use air France when the last crash occurred 2009-2010

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